Exclusive: Top execs explain Apple’s chip philosophy: ‘We are not a merchant silicon company, trying to leave nothing on the table’
No other platform can touch our power performance per watt. That’s the tangible benefit to users,’ Tom Boger, Vice President ...
Apple MacBook Pro 2024: The powerhouse laptop is as impressive as ever, but for pros only.
Apple's latest MacBook Pro is a powerhouse of a laptop for professionals and prosumers. But if you're just looking for ...
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The incredible M4 Macs create Apple’s biggest challenge yet
The recent M4 Mac release shows that a simple chip upgrade isn't going to be enough to make users invest in a new Mac.
INSANE M4 Max MacBook Pro Speed! This MacBook Pro Changes EVERYTHING
The M4 Max MacBook Pro heralds a new chapter in computing, boasting an array of powerful upgrades that redefine performance ...
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M4 Max MacBook Pro: Real-World Usage Tests
Apple last week replaced the M3 Max MacBook Pro with the new M4 Max ‌MacBook Pro ... If you have something like an M1 Pro or ...
We track Apple deals year-round — Black Friday season is bringing some of the best prices we've seen
However, shopping from retailers like Amazon, Best Buy, and Walmart can often net you more savings — and all of those ...
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MacBook Pro M4 review: 14-inch and 16-inch models that set the bar high
Since the initial M1 chip, the subsequent versions of the system ... a slightly higher pixel density than the Mini-LED screen ...
Review: The fastest of the M4 MacBook Pros might be the least interesting one
The M4's single-core performance is between 14 and 21 percent faster than the M3s in our tests, and tests that use all the ...
Apple on track for first complete Mac lineup update in over a decade
When Apple introduced the M1, it left out the Mac Pro, and the M2 update skipped the iMac. This staggered update pattern isn’t new for the Cupertino-giant—it’s a trend that predates the M-series chips ...
Apple will likely be updating every Mac with M4, which hasn’t happened in over a decade
Seemingly, for the first time in forever, Apple will be updating every single Mac with an M4 chip, presuming rumors hold ...
Apple’s New MacBook Pro Fails To Live Up To The Hype
The M4 Pro and M4 Max deliver exceptional performance and potential to the new MacBook Pro laptops. Then there's the M4 ...
Here’s Apple’s full computer lineup now that M4 Macs have been released
While this isn’t true, as all M1 Macs can run Apple Intelligence features ... What’s interesting about the M4 MacBook Pro is that Apple finally made the base model the perfect option for those willing ...